Platform Operations & High Availability- - Hosting & storage (DB, files, back-ups)
- - Execution of application/backend logic (incl. AI inference, API requests)
- - Email, calendar & other API integrations
- - Transactional messaging services (system emails, webhooks, push notifications)
- - Data replication & regional failover
| Ensuring platform functionality, performance, high availability, and debugging |
Security, Authentication & Compliance- - User auth / SSO / token handling
- - Logging & monitoring (logs, metrics)
- - Encryption & key management (KMS, TLS, key rotation)
- - Content/malware scanning, abuse/rate-limiting logs
- - Consent/email preferences management
| Access control, IT security, fraud prevention, evidence of technical/organisational measures & marketing compliance |
Support & Data Subject Rights- - Support/ticket system
- - DSAR workflow logging
- - Data export & API provision (JSON/CSV, webhooks)
| Troubleshooting, user support, data portability, fulfilment/documentation of data subject rights (Art. 15–20 GDPR) |
Billing & Contract Performance- - Invoice & usage data aggregation (API metering, session counters)
- - Licence & role management
| Consumption-based billing, audit trails, contract performance |
Product Development & Analytics- - Usage & telemetry analysis (aggregated/anonymised)
- - Usability tests, benchmarking, AI model training
| Product improvement, capacity planning, quality assurance |
Incident Response & Legal Evidence- - Incident/forensic snapshots, log copies
- - Passively encrypted back-ups
| Investigation of security incidents, legal defence, evidence provision (Art. 33/34 GDPR) |
| Database, File & Backup Hosting and Storage | Operation of platform services, data security, debugging |
Research & Analysis Functions (Customer Search, Channel Search)- - Querying publicly available sources
- - AI-assisted aggregation and preparation
- - Temporary storage within the platform instance
| Market and company research; support of the co-development partner's sales activities |
Data Enrichment- - Transmission of contact and company data uploaded by the co-development partner to specialised third-party services (sub-processors)
- - Supplementation with contact details, job titles, company affiliations, and validation results
- - Return of enriched data to the platform instance
| Qualification and enrichment of business contacts; support of the co-development partner's sales and marketing activities; email validation to prevent failed deliveries |